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Moving To State   •   Wisconsin

Moving to Wisconsin: Pros and Cons in 2025

If you’re thinking about moving to Wisconsin, you’re not alone. The Badger State atttacts newcomers for good reason! With bustling metropolitan areas like Milwaukee and quiet rural towns, there’s a place to match your desired pace of life.

As much as there is to love about Wisconsin, it’s smart to weigh the good and the not-so-good before you buy a new home and pack up your belongings.

Here, we’ll walk you through what you need to know about moving to Wisconsin to help you decide if it’s the right fit for you.

Pros & cons of living in Wisconsin

Like any big move, relocating to Wisconsin comes with its own upsides and potential downsides that are important to consider.

Here’s a look at some of the biggest pros and cons of living in the Badger State to help you make an informed decision.

Pros of living in WI

  • Low cost of living
  • High quality of life
  • Abundant outdoor recreational activities
  • Unique tasty food
  • Borders great lakes

Cons of living in WI

  • High tax burden
  • Extreme seasonal weather
  • Lack of diversity
  • Poor roads
  • High rate of alcoholism

Things to do in Wisconsin

Whether you’re moving to Wisconsin work, family, or just a fresh start, you’ll want to get the most out of your new home state — and that includes finding fun things to do. The good news is that, no matter your interests, Wisconsin has lots of fun places to explore and things to do.

You can visit these places with your family or use them to meet new people if you’re alone. With so many choices, you’re sure to find something that suits you and makes you feel comfortable.

Popular Attractions in Wisconsin

  • Waterparks, Wisconsin Dells
  • Harley-Davidson Museum, Milwaukee
  • Door County
  • Olbrich Botanical Gardens, Madison
  • Lambeau Field And The Walk Of Legends
  • Circus World Museum, Baraboo
  • Geneva Lake Shore Path, Lake Geneva
  • Wisconsin State Capitol
  • EAA AirVenture Show And Museum, Oshkosh
  • Cave of the Mounds, Blue Mounds

Museums in Wisconsin

  • Harley-Davidson Museum
  • Milwaukee Art Museum
  • Civil War Museum
  • Hearthstone Historic House Museum
  • Green Bay Packer Hall of Fame
  • EAA Aviation Museum
  • Leigh Yawkey Woodson Art Museum
  • Building for Kids
  • Geneva Lake Museum of History
  • Circus World

Parks in Wisconsin

  • Wisconsin Deer Park
  • Cave Point County Park
  • Timbavati Wildlife Park
  • Carson Park
  • Petrifying Springs Park
  • Irvine Park
  • Lakeside Park
  • Fox River Park
  • Riverside Park
  • Minooka Park

Fun facts about Wisconsin

Each state has a unique character molded by its history, culture, and residents. Learning about its small details and quirky traditions helps you understand what life there is truly like.

These fun facts about Wisconsin, will give you a glimpse at what makes the state unique, and may even give you a few more reasons to make the move.

  • Known as the Marathon County, Wisconsin produces the entire ginseng grown in the United States, which accounts for roughly 10% of the world’s supply.
  • Wisconsin prohibited the sale and use of margarine starting from 1895 to 1967. Although the ban has since been lifted, there are still some restrictions that remain on margarine. Today, it is still illegal for restaurants to serve their customers margarine in place of butter unless the customer requests for it.
  • The largest woolly mammal to have ever been excavated was discovered in Kenosha. Today Milwaukee Public Museum has a replica of this which you can watch at any time.
  • Famed for her dairy production, Wisconsin is the no.1 exporter of cranberries, sweet corn, ginseng, and second-largest exporter of whey in the United States.
  • Madison was not the original capital of the state. Rather, the original was Belmont. It was founded in 1836 at the time that Wisconsin wasn’t a state yet but a territory.
  • Green Bay is Wisconsin’s oldest city. Most people think it is Milwaukee or Madison but clearly neither of these is. Green Bay can be traced to a French explorer by the name of Jean Nicolet who began a small trading shop way back in 1634.
  • Oshkosh, a small town found on Lake Winnebago to the Northwest of Milwaukee, is prominent for two things: the first is its popular line of children’s clothing, and secondly, the integral place it occupies on the world’s air show circuit.
  • The Wisconsin Dells boasts the most number of water parks in a single area in the whole world.
  • Wisconsin has more than 15,000 lakes and 13,500 miles (21,700 kilometers) of navigable streams and rivers. Almost 3 percent of Wisconsin’s area—nearly a million acres (405,000 hectares)—is lakes.

Wisconsin population and demographics

While you’re thinking about relocating to Wisconsin, it’s important to look beyond facts and figures to get to the story they tell about the Badger State.

A state with more people might have more jobs, entertainment, and better infrastructure. On the other hand, a state with fewer people could mean a quieter lifestyle and close-knit communities.

Average education levels show the availability of job opportunities or access to local schools and colleges. Political breakdowns may indicate a state’s values and priorities.

Understanding who lives in Wisconsin, how they live, and what they value can make it much easier to decide if it’s the kind of place where you’d feel comfortable and connected.

Metric Wisconsin
Population 5,910,955
Female 49.9%
Male 51.9%
College graduation rate 31.0%
Political leaning Republican 51-49
Crime index 16.82

Wisconsin weather

Climate plays a huge role in shaping your day-to-day life, so it’s an important factor to consider when deciding whether Wisconsin is right for you. Looking at seasonal highs and lows and average rain and snowfall can help you imagine how much time you’ll be spending outdoors, preparing for storms, and adjusting to temperature extremes.

Summer highs can influence your energy bills and how much time you spend away from the AC. Winter lows determine the type of wardrobe and heating system you’ll need. Annual snowfall can range from light flurries to major storms that affect travel and daily life.

Whether you love sunshine, prefer cooler temps, or want to avoid snow altogether, knowing the climate can help you decide if Wisconsin aligns with your lifestyle and comfort level.

Metric Wisconsin
Summer high 81ºF
Winter low 7ºF
Annual rain 34″
Annual snow 48″

Income and cost of living in Wisconsin

A look at major industries, average income, housing costs, and the overall cost of living gives you a clearer picture of how affordable and sustainable life will likely be in Wisconsin.

Knowing which industries boost the economy can help you evaluate job prospects in your field or foresee job market stability. If you’re thinking about renting or buying a home, housing costs are probably a major factor when deciding whether to move.

The cost of living index shows how much your money is worth compared to the national average. A lower index usually means daily expenses such as groceries, transportation, and housing are cheaper.

These numbers are more than just statistics. They’re practical tools that help you compare your current lifestyle to what’s possible in Wisconsin and make a confident, informed decision about your move.

The main economic industries in the state include:

  • Manufacturing ($63.1 billion)
  • Real estate and rental and leasing ($39.3 billion)
  • Educational services, health care, and social assistance ($33.4 billion)
  • Professional and business services ($33.2 billion)
  • Finance and insurance ($26.1 billion)
  • Wholesale trade ($20.6 billion)
  • Retail trade ($18.7 billion)
  • Construction ($13.9 billion)
  • Information ($11.6 billion)
  • Arts, entertainment, recreation, accommodation, and food services ($10.7 billion)
Metric Wisconsin
Average rent cost $1,100
Average home cost $306,566
Average income (per capita) $72,458
Cost of living index* 99
Unemployment rate 2.9%
Average sales tax Not available
State income tax 7.65%

*To figure out the cost of living in each state, there’s a 100-point index, known as the cost of living index. This metric starts with a baseline number of 100. States with a number below that are less expensive to live in while states with numbers higher than 100 are more expensive to live in.


Top schools in Wisconsin

If education influences your decision to move, a state’s schools reflect its career opportunities and community resources.

Whether you’re planning to go back to school yourself, have kids nearing graduation, or just want to live in a state with strong academic options, it’s worth checking out what Wisconsin has to offer.

Here are some of the top schools in Wisconsin:

  • University of Wisconsin-Madison
  • University of Wisconsin-Milwaukee
  • Marquette University
  • University of Wisconsin-Eau Claire
  • University of Wisconsin-Stevens Point
  • Medical College of Wisconsin
  • University of Wisconsin-Green Bay
  • University of Wisconsin-Oshkosh
  • University of Wisconsin-La Crosse
  • University of Wisconsin-Whitewater
  • University of Wisconsin-Stout
  • Lawrence University
  • Beloit College
  • Milwaukee School of Engineering
  • University of Wisconsin-Platteville

Finding the best moving company for your relocation to Wisconsin

We’ve reviewed hundreds of moving companies and worked directly with customers to identify the top movers across the country.

If you’re planning on moving to the Badger State, here are the best moving companies to help you transport your belongings to your new home wherever you are headed from.

Cost of moving to Wisconsin

Before you take the leap to Wisconsin, it’s a good idea to get a handle on moving costs. On average, hiring professional movers will run you about $131 per hour. The total cost depends on how much stuff you have and how far you’re moving. Cross-country moves, for example, will definitely hit your wallet harder than a quick hop across state lines.

The type of move you choose can make a big difference in cost, too.

To keep costs down, choose one of the best moving container companies. You do the packing and loading and they handle the driving for you, so it’s kind of like a middle ground between DIY and full-service.

Want to save even more? The most affordable option is to get a rental truck. With this options, you’ll do all of the heavy lifting, including packing, loading, driving, and unloading.

But if you’d rather not break a sweat, professional interstate movers can do all the work for you. Just keep in mind that this convenience comes at a price. Be sure to get quotes from several different movers to find one that fits your budget and moving needs.


Cost to bring your car to Wisconsin

Bringing a car with you? Use our car shipping calculator below to estimate how much it’ll cost to transport your vehicle to Wisconsin.

Wisconsin car insurance requirementstoggle

In Wisconsin, auto insurance must cover at least $10,000 for property damage, $25,000 for injury or death of one person, and $50,000 for injury or death of multiple people.

Wisconsin drivers license requirementstoggle

New residents have 60 days to get a regular Wisconsin driver license and 30 days to get a Commercial Driver License (CDL) at any Wisconsin DMV service center.


FAQ

Is it worth it to move to Wisconsin?toggle

Moving to Wisconsin is worth it if you’re interested in popular attractions the state has to offer, enjoy the local weather, and the cost of living fits your budget. You should spend some time weighing all the pros and cons to determine if Wisconsin is a good fit for you and your lifestyle.

How much money should I have to move to Wisconsin?toggle

On the cost of living index, Wisconsin has a score of 99. You can use the cost of living index, based on a 100-point scale, to determine a state’s relative affordability. This cost of living index uses 100 as the baseline, so states with a number under 100 are less expensive, and states scoring over 100 are more expensive.

What salary do I need to live comfortably in Wisconsin?toggle

The average income in WI is $72,458, and the an unemployment rate is 2.9. Home prices are $306,566, on average, and monthly rent is typically around $1,100.

What is the downside of living in Wisconsin?toggle

Like any place, Wisconsin has its drawbacks to consider before moving there.

The most common downsides of living in Badger State include:

  • High tax burden
  • Extreme seasonal weather
  • Lack of diversity
  • Poor roads
  • High rate of alcoholism

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